The Author Launch System

Your readers are out there.

Let's help them find your book.

bookfluence builds personalised launch strategies for authors
- tailored to your book, your audience, and your capacity

WHAT IS BOOKFLUENCE?

A launch system to take your book to market

Most book launch advice is generic - post on social media - build an email list and hope for the best.
bookfluence is different...

We take your answers to a detailed questionnaire about your book, your audience, your platforms, and your capacity - and we build a personalised, multi-part launch strategy that fits your actual life.

Whether you're self-publishing your first novel or launching your third non-fiction title, you get a strategy that's specific to you - not a template with your name swapped in.

HOW BOOKFLUENCE WORKS

Everything you need to launch your book

bookfluence gives you a complete system - a personalised launch strategy paired with ready-to-use content that saves you hours of work. Get the plan and the content to execute it, all built around your book.

StoryEngine
Your Strategy

A 90+ page personalised launch strategy built from your answers — covering positioning, audience, content, and a full action plan.

StoryDrive
Your Content

A 12-week content roadmap with ready-to-use posts, email sequences, press kit, author bios, and a complete document suite.

StoryIgnite
Your Toolkit

Specialist add-ons to supercharge your launch — like the Reader Magnet Builder, Amazon listing optimiser and more.

Coming Soon

Three steps to your launch strategy

From questionnaire to personalised strategy in under 24 hours.

1

Tell us about your book

Fill in our author questionnaire -it takes about 20 minutes and covers everything from your book's themes to your social media comfort zone. We map your answers to your ideal reader's aspirations. This is what makes your strategy personal.

2

We build your strategy

Using your answers, we create a comprehensive, personalised launch strategy -covering positioning, audience, platforms, content, email, ARCs, media, events, and a week-by-week action plan. Delivered within 24 hours.

3

Launch with confidence

You receive a professional strategy document (PDF) to follow at your own pace -with clear, practical steps from now through to post-launch. Add StoryDrive content to build a sustainable author brand that lives beyond a single publication cycle.

FROM OUR AUTHORS

What our authors are saying

★★★★★

"Bookfluence takes away the overwhelm and provides a strategy, tactical plan and timeline I can actually follow based on my schedule. It gave me the confidence to know I'm creating the best chance of success for my book."

SV
Stuart Victor
First-time author
★★★★★

"I've procrastinated for so long and massively overthought everything. My ADHD brain loves the comprehensive step-by-step breakdown. I feel like bookfluence really understands me — the whole approach is wonderfully personalised."

JE
Jennie Edmondson
Non-fiction author
★★★★★

"Bookfluence has given me a glimpse of the road ahead — what to expect, what to apply now, and some great new ideas for creating awareness and following. You can feel the years of knowledge and experience in the personalisation."

AR
Azher Rubbani
First-time author
★★★★★

"I'd been putting off thinking about marketing because it felt overwhelming and a bit unclear where to start. This completely changed that. It broke everything down into a clear plan that actually feels achievable, and more importantly, relevant to my book and my audience."

MW
Michael Wills
Historical fiction author
★★★★★

"This has taken something that felt vague and turned it into something very practical. I know what I need to do, when to do it, and why it matters — which is exactly what I needed. The StoryDrive content is brilliant too. Instead of guessing what to post, I now have a clear structure that actually fits around my time."

PE
Paula Evans
Non-fiction author
★★★★★

"Bookfluence reviewed my manuscript and very quickly produced an incredibly thorough and detailed plan to launch the book. I was massively impressed!"

RM
Roger Moran
Non-fiction author
★★★★★

"Bookfluence takes you thoroughly through how to prepare and think step-by-step to succeed with a book release. It was very valuable and useful. And I finally feel like I have a plan I can follow."

KF
Kim Forsell
First-time author
★★★★★

"This is just what I've been waiting for to commit to writing my novel. The strategy guide is thorough and professional. It will kick-start my enthusiasm, encourage my discipline to stick with the journey, and guide me every step of the way."

SW
Sue Watt
Children's author
★★★★★

"The bookfluence documents thoroughly broke down everything from social media posts by platform, email newsletters, blog content and so much more. It was like having a marketing expert analyse my book and create a personalised strategy just for me."

KH
Kate Holden
Fiction author

YOUR PERSONALISED STRATEGY

StoryEngine

1
Questionnaire
24hrs
Turnaround
90+
Pages
100%
Personalised

Tell us about your book, your readers, and how much time you've got to market your book - and StoryEngine does the rest.

Your StoryEngine strategy covers everything from:

  • how to position your book

  • where to focus your energy

  • what platforms to use on social media

  • email strategy, advertising

  • reviews, events, media outreach

  • and a full launch timeline

All personalised. All yours.

THE CONTENT

StoryDrive

1
Questionnaire
12
Weeks of Content
100%
Personalised
200+
Social Media Post Ideas

Your StoryEngine strategy tells you what to do. StoryDrive gives you everything you need to actually do it - week by week, platform by platform.

📅
12-Week Content Roadmap
190+ pieces of content across Instagram, TikTok, Facebook, LinkedIn, X, YouTube & more
📸
Ready-to-Post Social Content
Full captions, hashtags, creative ideas & calls-to-action - tailored to your platforms
✉️
Email Welcome Sequence
6 emails from lead magnet delivery to post-launch - ready to send
📰
Press Kit & Book Pitch
Professional media kit with interview questions, synopsis & a one-page pitch for bookshops and events
🧑‍💼
Author Bio Library
6 versions - from a one-liner to a full 300-word bio - for every platform and occasion
AI Content Prompts
Prompt library for generating more content, plus day-by-day launch week prompts
📚
Amazon Page Guide
Optimised book description, keyword phrases, category picks & Author Central copy
📨
Outreach Email Templates
Ready-made emails for reaching out to bookshops, libraries & book clubs
📋
Outreach Trackers
Track your contacts with media, podcasts, bookshops & ARC readers - all in one place
Review Request Templates
4 email templates for ARC delivery, launch week & follow-up review requests

Everything written for you, based on your StoryEngine strategy.

Open, adapt, and go.

WHY BOOKFLUENCE?

The 3 paths to launching your book...

DIY Research Bookfluence Marketing Agency
What you get Blog posts, courses, and generic advice you piece together yourself A personalised strategy built from your answers about your book, audience, and life. Add StoryDrive for ready-to-post content and AI prompts A professional strategy from a marketing team
Personalisation One-size-fits-all Built from your answers about YOUR specific book Often templated despite the price
Time investment Weeks of research and planning Answer a few simple questions Briefing calls + waiting for delivery
Quality check You're on your own Every strategy reviewed by a marketing expert Depends on the agency
Covers Whatever you find online Positioning, platforms, content, email, ARCs, media, events & action plan Depends on scope
Cost "Free" (but costs weeks of your time) From £197 (launch price) £2,000–£5,000+
DIY Research
What you get Blog posts, courses, and generic advice you piece together yourself
Personalisation One-size-fits-all
Time Weeks of research and planning
Cost "Free" (but costs weeks of your time)
Recommended
Bookfluence
What you get A personalised strategy built from your answers about your book, audience, and life. Add StoryDrive for ready-to-post content and AI prompts
Personalisation Built from your answers about YOUR specific book
Time Answer a few simple questions
Quality Every strategy reviewed by a marketing expert
Cost From £197 (launch price)
Marketing Agency
What you get A professional strategy from a marketing team
Personalisation Often templated despite the price
Time Briefing calls + waiting for delivery
Cost £2,000–£5,000+

Every Bookfluence strategy is reviewed by a marketing expert before it reaches you.

AI-powered. Human-checked.

PACKAGES

Choose your package

Both options start with one simple questionnaire.

Choose StoryEngine for your strategy, or add StoryDrive for the full execution plan.

StoryEngine
Your Strategy
£147 £249
⚡ Launch price
  • Your personalised 90+ page launch strategy (PDF)
  • Audience analysis - who your ideal readers are and how to reach them
  • Platform strategy tailored to your schedule
  • Email marketing, lead magnets and list-building tactics
  • ARC strategy and early review planning
  • Day-by-day launch week playbook
  • Advertising, Goodreads, bookshops, media and podcast guidance
🕑 Strategy within 24 hours
Start Your Journey

WHO IT'S FOR

Built for authors at every stage

01

First-time authors

You've written the book but have no idea how to launch it. You need a clear, step-by-step plan that doesn't assume you already have a following.

02

Self-publishing authors

You're managing everything yourself and need a strategy that respects your time and budget. Every recommendation is tailored to your actual capacity.

03

Traditionally published authors

Your publisher handles distribution, but marketing is increasingly on you. bookfluence fills the gap with a personalised plan for building your audience.

04

Non-fiction and fiction authors

Whether you've written a self-help guide, a literary novel, a business book, or a memoir, the strategy adapts to your genre, your readers, and your platforms.

FAQs

Frequently asked questions

With StoryEngine, you get a comprehensive, personalised launch strategy delivered as a professional PDF. It covers positioning, audience definition, platform strategy, content themes, email guidance, ARC strategy, media and podcast outreach, launch week planning, and post-launch momentum. With StoryEngine + StoryDrive, you also get a 12-week content roadmap in spreadsheet format with ready-to-post content ideas, plus a document suite with email templates, a book pitch, press kit, author bios, and an Amazon page guide.
Courses teach you general principles and leave you to figure out how to apply them. bookfluence starts with a detailed questionnaire about your specific book, audience, platforms, and capacity - and builds a strategy around your answers. Everything you receive is personalised.
Your StoryEngine strategy is delivered within 24 hours of completing the questionnaire. If you've chosen StoryEngine + StoryDrive, the content roadmap and document suite follow within 48 hours.
We use AI to generate your personalised strategy at scale, then every document is reviewed by a marketing expert. This lets us deliver agency-quality work at a fraction of the cost.
Absolutely. bookfluence isn't just for first-time launches. If you have a book that didn't get the marketing push it deserved, or you want to build fresh momentum around a backlist title, the questionnaire captures where you are now - and the strategy is built to match. Many authors find a relaunch strategy even more valuable because they already have reader feedback and market data to work with.
No. Your intellectual property belongs entirely to you. bookfluence is a service-based platform - we provide the tools and expertise, but you retain 100% of your royalties and creative control across all sales platforms.
Absolutely. Authors often start with the StoryEngine package and upgrade to StoryEngine + StoryDrive when they're ready for the execution layer. You can scale your support level as your launch schedule dictates.
Our strategy includes guidance for IngramSpark and traditional bookstore outreach where relevant. We provide the digital infrastructure to manage your direct-to-consumer sales and pre-order tracking, along with platform-specific recommendations tailored to your distribution goals.

Ready to give your book the launch it deserves?

Tell us about your book. Get your strategy tomorrow