Author Intel
Straight-talking book marketing intel
for authors who want to sell.
We write about the book marketing industry from the inside. What's actually working. What's changing. What's overhyped. What deserves your attention. If you're launching a book or growing the audience for one you've already published, this is where we share what we're learning.
What we've been writing about
The 5 pillars of a successful book launch
Most books don't fail because they're badly written. They fail because almost nobody sees them. Here are the 5 pillars that decide whether a book launch lands or flops. ...more
Book launch strategy
July 09, 2026•9 min read
The book marketing scammer is in your inbox right now
Fake publishers, paid festival invites and guaranteed reviews. The book marketing scams flooding authors' inboxes, and how to spot every one. ...more
Author safety
June 25, 2026•9 min read
Book marketing is hard. We're fixing that.
Book marketing feels impossible when you're doing it alone. Here's what we're building at bookfluence to give authors a third option. ...more
About bookfluence
May 05, 2026•4 min read
Find out how launch-ready your book really is
Reading about book marketing is one thing. Knowing where your book stands is another. Take the 90-second Launch Readiness Quiz and get a personalised score across the 5 pillars that decide whether a book lands or flops.
Take the quiz →